/* ============================================================
   BrandCentrix.vip — Digital PR
   Aesthetic: Relatia — warm cream bg + coral/salmon primary +
   teal-mint secondary + clean geometric sentence-case type +
   giant brand wordmark hero + white cards (one coral) + rounded buttons.
   Type: Plus Jakarta Sans.
   ============================================================ */

:root {
  --cream:    #F4ECDC;   /* main warm bg */
  --cream-2:  #EFE5D1;
  --paper:    #FFFFFF;
  --ink:      #1C1B18;   /* warm near-black */
  --ink-soft: #6E6A60;
  --ink-faint:#9A958A;
  --coral:    #FB5C5C;   /* primary accent */
  --coral-ink:#E84A4A;
  --coral-soft:#F7CDC4;  /* highlighted card */
  --teal:     #2EC29A;   /* secondary accent (numbers) */
  --line:     #E4D8C2;   /* warm border on cream */
  --line-2:   #ECE3D2;

  --maxw: 1200px;
  --pad: clamp(1.1rem, 4vw, 3rem);
  --r: 12px;            /* rounded-rectangle buttons */
  --r-lg: 22px;         /* cards */
  --shadow-sm: 0 2px 14px rgba(28,27,24,.05);
  --shadow: 0 22px 60px -26px rgba(28,27,24,.28);
  --shadow-coral: 0 14px 30px -12px rgba(251,92,92,.5);
  --ring: 0 0 0 1.5px var(--line);
  --ease: cubic-bezier(.22,.61,.36,1);
}

*,*::before,*::after { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body {
  font-family: "Plus Jakarta Sans", system-ui, sans-serif;
  color: var(--ink); background: var(--cream);
  line-height: 1.6; font-size: 17px;
  -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility;
  overflow-x: hidden;
}
img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }
button { font: inherit; cursor: pointer; border: none; background: none; }

h1,h2,h3,h4 { font-family: "Plus Jakarta Sans", sans-serif; font-weight: 700; line-height: 1.08; letter-spacing: -.02em; color: var(--ink); }

/* ---------- Layout ---------- */
.wrap { width: 100%; max-width: var(--maxw); margin-inline: auto; padding-inline: var(--pad); }
.section { padding-block: clamp(3.5rem, 8vw, 7rem); }
.label { display: inline-flex; align-items: center; gap: .5rem; padding: .5rem 1rem; border-radius: 999px; background: var(--paper); box-shadow: var(--ring); font-size: .82rem; font-weight: 600; color: var(--ink-soft); }
.label .dot { width: 8px; height: 8px; border-radius: 50%; background: var(--coral); }
.section-head { max-width: 720px; margin: 0 auto clamp(2.4rem,4vw,3.6rem); text-align: center; }
.section-head h2 { font-size: clamp(2rem, 4.4vw, 3.2rem); margin-top: 1.1rem; }
.section-head p { color: var(--ink-soft); font-size: 1.08rem; margin-top: 1.1rem; max-width: 58ch; margin-inline: auto; }
.section-head.left { text-align: left; margin-inline: 0; }
.section-head.left p { margin-inline: 0; }
.coral { color: var(--coral); } .teal { color: var(--teal); }

/* ---------- Buttons (rounded rectangles) ---------- */
.btn { display: inline-flex; align-items: center; gap: .55rem; padding: .9rem 1.5rem; border-radius: var(--r); font-weight: 700; font-size: .96rem; transition: transform .25s var(--ease), box-shadow .25s var(--ease), background .2s, color .2s; }
.btn svg { width: 17px; height: 17px; }
.btn-primary { background: var(--coral); color: #fff; box-shadow: var(--shadow-coral); }
.btn-primary:hover { transform: translateY(-2px); box-shadow: 0 18px 36px -12px rgba(251,92,92,.62); }
.btn-ghost { color: var(--ink); box-shadow: inset 0 0 0 1.5px var(--line); background: var(--paper); }
.btn-ghost:hover { box-shadow: inset 0 0 0 1.5px var(--ink); transform: translateY(-2px); }
.btn-dark { background: var(--ink); color: #fff; }
.btn-dark:hover { transform: translateY(-2px); box-shadow: var(--shadow); }
.btn-light { background: #fff; color: var(--ink); }
.btn-light:hover { transform: translateY(-2px); box-shadow: var(--shadow); }
.btn-lg { padding: 1.05rem 1.8rem; font-size: 1rem; }

/* ---------- Nav ---------- */
.nav { position: sticky; top: 0; z-index: 50; transition: background .3s, box-shadow .3s, backdrop-filter .3s; }
.nav.scrolled { background: rgba(244,236,220,.85); backdrop-filter: saturate(160%) blur(12px); box-shadow: 0 1px 0 var(--line); }
.nav-inner { display: flex; align-items: center; justify-content: space-between; gap: 1rem; padding-block: 1.05rem; }
.brand { display: inline-flex; align-items: center; gap: .55rem; font-weight: 800; font-size: 1.4rem; letter-spacing: -.02em; color: var(--ink); }
.brand .mark { width: 34px; height: 34px; border-radius: 10px; background: var(--coral); color: #fff; display: grid; place-items: center; font-weight: 800; box-shadow: var(--shadow-coral); }
.brand .vip { color: var(--coral); }
.brand-logo { height: 40px; width: auto; display: block; }
.nav-inner { flex-wrap: nowrap; }
.nav-links { display: flex; align-items: center; gap: 1.4rem; }
.nav-links a { font-size: .98rem; font-weight: 600; color: var(--ink-soft); transition: color .2s; white-space: nowrap; }
.nav .btn { white-space: nowrap; }
.nav-links a:hover, .nav-links a.active { color: var(--coral); }
.nav-actions { display: flex; align-items: center; gap: .7rem; }
.nav-toggle { display: none; width: 46px; height: 46px; border-radius: 12px; align-items: center; justify-content: center; box-shadow: var(--ring); background:#fff; }
.nav-toggle span, .nav-toggle span::before, .nav-toggle span::after { content:""; display:block; width: 20px; height: 2.5px; background: var(--ink); border-radius: 2px; position: relative; }
.nav-toggle span::before { position:absolute; top:-6px; } .nav-toggle span::after { position:absolute; top:6px; }

/* ---------- Hero ---------- */
.hero { background: var(--cream); position: relative; }
.hero-inner { padding-block: clamp(1.5rem,3vw,2.5rem) clamp(2.5rem,5vw,4rem); }
.hero .label { margin-bottom: clamp(1.2rem,3vw,2rem); }
.hero-word { font-weight: 800; color: var(--coral); line-height: .86; letter-spacing: -.04em; font-size: clamp(3.2rem, 16vw, 12rem); }
.hero-row { display: grid; grid-template-columns: 1fr auto auto; gap: 1.5rem 2rem; align-items: center; margin-top: clamp(1.6rem,3vw,2.4rem); }
.hero-row p { color: var(--ink-soft); font-size: 1.06rem; max-width: 34ch; }
.hero-row .arrow { color: var(--coral); justify-self: center; }
.hero-row .arrow svg { width: 46px; height: 24px; }
.hero-actions { display: flex; flex-wrap: wrap; gap: .7rem; }
.hero-media { margin-top: clamp(2rem,4vw,3rem); border-radius: var(--r-lg); overflow: hidden; height: clamp(260px,36vw,470px); box-shadow: var(--shadow); background: var(--cream-2); }
.hero-media img, .hero-media video, .how-media img, .how-media video { width: 100%; height: 100%; object-fit: cover; display: block; }
/* Hero graphic (Branding Trifecta) — show in full on the cream, not cover-cropped */
.hero-graphic { background: transparent; box-shadow: none; height: auto; overflow: visible; border-radius: 0; display: flex; justify-content: center; }
.hero-graphic img { width: auto; height: auto; max-width: 100%; max-height: min(62vh, 540px); object-fit: contain; }

/* ---------- Publications strip (logo wall) ---------- */
.pubs { background: var(--paper); padding-block: 2.2rem; overflow: hidden; }
.pubs p { text-align: center; font-size: .82rem; letter-spacing: .14em; text-transform: uppercase; color: var(--ink-faint); font-weight: 700; margin-bottom: 1.4rem; }
.marquee { overflow: hidden; -webkit-mask-image: linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent); mask-image: linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent); }
.marquee-track { display: flex; align-items: center; gap: 3.4rem; width: max-content; animation: slide 36s linear infinite; }
.marquee:hover .marquee-track { animation-play-state: paused; }
.marquee-track span { font-weight: 800; font-size: 1.35rem; color: var(--ink); opacity: .42; white-space: nowrap; letter-spacing: -.02em; }
@keyframes slide { to { transform: translateX(-50%); } }

/* ---------- Services ---------- */
.services { background: var(--cream); }
.svc-grid { display: grid; grid-template-columns: repeat(4,1fr); gap: 1.1rem; }
.svc { background: var(--paper); border: 1px solid var(--line-2); border-radius: var(--r-lg); padding: 2rem 1.8rem 2.4rem; display: flex; flex-direction: column; min-height: 340px; transition: transform .3s var(--ease), box-shadow .3s var(--ease), border-color .3s; }
.svc:hover { transform: translateY(-6px); box-shadow: var(--shadow); border-color: transparent; }
.svc.hot { background: var(--coral); border-color: transparent; }
.svc.hot h3 { color: var(--ink); }
.svc.hot p { color: rgba(28,27,24,.72); }
/* bare line icon — no tile/box (matches Relatia) */
.svc .ico { width: 34px; height: 34px; color: var(--ink); margin-bottom: auto; }
.svc .ico svg { width: 100%; height: 100%; }
.svc h3 { font-size: 1.3rem; margin: 1.8rem 0 .6rem; }
.svc p { color: var(--ink-soft); font-size: .95rem; }

/* ---------- Trust / stats ---------- */
.trust { background: var(--cream); text-align: center; }
.trust h2 { font-size: clamp(1.8rem,4.4vw,3.1rem); max-width: 20ch; margin: 0 auto; }
.statrow { display: grid; grid-template-columns: repeat(4,1fr); gap: 1.1rem; margin-top: clamp(2.4rem,4vw,3.4rem); }
.statrow .s { background: var(--paper); border: 1px solid var(--line-2); border-radius: var(--r-lg); padding: 1.9rem 1rem; }
.statrow .n { font-size: 2.4rem; font-weight: 800; letter-spacing: -.03em; color: var(--coral); }
.statrow .s:nth-child(2) .n, .statrow .s:nth-child(4) .n { color: var(--teal); }
.statrow .l { font-size: .9rem; color: var(--ink-soft); margin-top: .3rem; }

/* ---------- How (ladder) ---------- */
.how { background: var(--paper); }
.how .wrap { display: grid; grid-template-columns: 1fr 1.08fr; gap: clamp(2rem,5vw,4rem); align-items: stretch; }
.how-media { border-radius: var(--r-lg); overflow: hidden; min-height: clamp(340px, 40vw, 480px); box-shadow: var(--shadow); background: var(--cream-2); }
.ladder { display: grid; gap: .9rem; }
.rung { background: var(--cream); border-radius: var(--r); padding: 1.2rem 1.4rem; display: grid; grid-template-columns: auto 1fr auto; gap: 1.1rem; align-items: center; transition: transform .25s var(--ease); }
.rung:hover { transform: translateX(4px); }
.rung .step { font-weight: 800; font-size: 1.05rem; width: 42px; height: 42px; border-radius: 12px; background: var(--coral); color:#fff; display:grid; place-items:center; }
.rung:nth-child(2) .step{ background: var(--teal);} .rung:nth-child(3) .step{ background: var(--ink);} .rung:nth-child(4) .step{ background: var(--coral-ink);}
.rung h4 { font-size: 1.05rem; } .rung p { font-size: .9rem; color: var(--ink-soft); }
.rung .price { font-weight: 800; font-size: 1.1rem; color: var(--coral-ink); white-space: nowrap; }

/* ---------- Pricing ---------- */
.pricing { background: var(--cream); }
.tiers { display: grid; grid-template-columns: repeat(4,1fr); gap: 1.1rem; align-items: stretch; }
.tier { background: var(--paper); border: 1px solid var(--line-2); border-radius: var(--r-lg); padding: 1.9rem; display:flex; flex-direction:column; transition: transform .3s var(--ease), box-shadow .3s, border-color .3s; }
.tier:hover { transform: translateY(-5px); box-shadow: var(--shadow); border-color: transparent; }
.tier.featured { background: var(--coral); color:#fff; box-shadow: var(--shadow-coral); border-color: transparent; }
.tier .kicker { font-size: .76rem; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; color: var(--coral-ink); }
.tier.featured .kicker { color:#fff; opacity:.9; }
.tier h3 { font-size: 1.35rem; margin: .5rem 0 .1rem; }
.tier.featured h3 { color:#fff; }
.tier .amt { font-size: 2.4rem; font-weight: 800; letter-spacing: -.03em; margin: .3rem 0; }
.tier .amt small { font-size: .82rem; font-weight: 700; color: var(--ink-faint); }
.tier.featured .amt small { color:#fff; opacity:.85; }
.tier > p { font-size: .92rem; color: var(--ink-soft); min-height: 3em; }
.tier.featured > p { color:#fff; opacity:.92; }
.tier ul { list-style:none; margin: 1.1rem 0 1.5rem; display:grid; gap:.55rem; }
.tier li { font-size: .9rem; padding-left: 1.6rem; position: relative; color: var(--ink-soft); }
.tier li::before { content:"✓"; position:absolute; left:0; color: var(--coral); font-weight: 800; }
.tier.featured li { color:#fff; } .tier.featured li::before { color:#fff; }
.tier .btn { margin-top:auto; width:100%; justify-content:center; }
.pricing-note { text-align:center; margin-top: 1.6rem; color: var(--ink-faint); font-size: .9rem; }

/* ---------- Testimonials ---------- */
.quotes { background: var(--cream); }
.qgrid { display:grid; grid-template-columns: repeat(3,1fr); gap: 1.1rem; }
.quote { background:#fff; border: 1px solid var(--line-2); border-radius: var(--r-lg); padding: 1.8rem; }
.quote .qm { font-size: 3rem; line-height: .6; color: var(--ink); font-family: Georgia, serif; }
.quote p { font-size: 1rem; margin: 1rem 0 1.3rem; }
.quote .who { display:flex; align-items:center; gap:.8rem; }
.quote .av { width: 46px; height:46px; border-radius: 50%; display:grid; place-items:center; font-weight:800; color:#fff; background: var(--coral); }
.quote:nth-child(2) .av{ background: var(--teal);} .quote:nth-child(3) .av{ background: var(--ink);}
.quote .who b { display:block; font-size:.95rem; } .quote .who span { font-size:.85rem; color: var(--coral-ink); }

/* ---------- Guarantee ---------- */
.guarantee { background: var(--paper); }
.guarantee .wrap { display:grid; grid-template-columns: 1fr 1fr; gap: clamp(2rem,5vw,4rem); align-items:center; }
.glist { display:grid; gap: 1.6rem; }
.gitem { display:flex; gap:1.1rem; }
.gitem .gi { flex:none; width: 30px; height:30px; display:grid; place-items:center; color: var(--coral-ink); }
.gitem .gi svg { width: 26px; height:26px; }
.gitem h4 { font-size: 1.05rem; margin-bottom:.2rem; } .gitem p { font-size: .9rem; color: var(--ink-soft); }
.panel { background: var(--ink); color:#fff; border-radius: var(--r-lg); padding: clamp(2rem,4vw,3rem); box-shadow: var(--shadow); }
.panel h3 { color:#fff; font-size: 1.7rem; margin-bottom: 1rem; }
.panel p { color: #d7d3ca; }
.panel .qm { color: var(--coral); font-size: 3rem; font-family: Georgia, serif; line-height: .6; }

/* ---------- CTA / Contact ---------- */
.cta { background: var(--coral); color:#fff; }
.cta-inner { display:grid; grid-template-columns: 1fr 1fr; gap: clamp(2rem,5vw,4rem); align-items:center; }
.cta h2 { color:#fff; font-size: clamp(2rem,4.4vw,3.2rem); max-width: 16ch; }
.cta-copy > p { margin-top: 1.1rem; max-width: 42ch; opacity:.95; }
.cta-points { list-style:none; margin-top: 1.8rem; display:grid; gap:.85rem; }
.cta-points li { display:flex; align-items:center; gap:.7rem; font-weight:600; font-size:.98rem; }
.cta-points svg { width:18px; height:18px; flex:none; }
.cta-points a { text-decoration: underline; text-underline-offset: 3px; }

/* form card */
.cta-form { background:#fff; color: var(--ink); border-radius: var(--r-lg); padding: clamp(1.6rem,3vw,2.4rem); box-shadow: var(--shadow); display:grid; gap: 1rem; }
.cta-form h3 { font-size: 1.4rem; }
.field-row { display:grid; grid-template-columns: 1fr 1fr; gap: 1rem; }
.field { display:grid; gap:.4rem; }
.field > span { font-size:.82rem; font-weight:700; color: var(--ink-soft); }
.field > span small { font-weight:600; color: var(--ink-faint); }
.field input, .field select, .field textarea {
  font: inherit; font-size:.95rem; color: var(--ink); width:100%;
  padding:.8rem .9rem; border-radius: var(--r); background: var(--cream);
  border: 1.5px solid var(--line); transition: border-color .2s, box-shadow .2s;
}
.field textarea { resize: vertical; min-height: 3.4em; }
.field input:focus, .field select:focus, .field textarea:focus { outline:none; border-color: var(--coral); box-shadow: 0 0 0 3px rgba(251,92,92,.18); }
.field input:user-invalid { border-color: var(--coral-ink); }
.hp { position:absolute; left:-9999px; width:1px; height:1px; opacity:0; }
.cta-form .form-submit { width:100%; justify-content:center; margin-top:.2rem; }
.form-submit[aria-busy="true"] { opacity:.7; pointer-events:none; }
.form-status { font-size:.92rem; font-weight:600; min-height:1.2em; text-align:center; }
.form-status.ok { color: var(--teal); } .form-status.err { color: var(--coral-ink); }
.form-fine { font-size:.78rem; color: var(--ink-faint); text-align:center; }
.cta-form.sent .field-row, .cta-form.sent > label, .cta-form.sent .form-submit, .cta-form.sent .form-fine, .cta-form.sent h3 { display:none; }
.cta-form.sent .form-status { font-size:1.1rem; padding-block: 2rem; }

/* ============================================================
   Packages page (packages.html)
   ============================================================ */
.pkg-hero { background: var(--cream); padding-block: clamp(2.5rem,5vw,4.5rem) clamp(2rem,4vw,3.5rem); text-align:center; }
.pkg-hero .label { margin-bottom: clamp(1rem,2vw,1.6rem); }
.pkg-hero h1 { font-size: clamp(2.4rem, 6vw, 4.6rem); letter-spacing: -.03em; }
.pkg-hero > .wrap > p { color: var(--ink-soft); font-size: 1.1rem; max-width: 56ch; margin: 1.3rem auto 0; }
.pkg-hero .hero-actions { justify-content:center; margin-top: 1.9rem; }

/* Front door $100 card */
.frontdoor { background: var(--paper); }
.fd-card { background: var(--cream); border: 1px solid var(--line); border-radius: var(--r-lg); padding: clamp(1.8rem,3.5vw,3rem); display:grid; grid-template-columns: 1.5fr 1fr; gap: clamp(1.5rem,4vw,3.5rem); align-items:center; box-shadow: var(--shadow-sm); }
.fd-main .kicker { font-size:.76rem; font-weight:800; letter-spacing:.1em; text-transform:uppercase; color: var(--coral-ink); }
.fd-main h2 { font-size: clamp(1.8rem,3.6vw,2.6rem); margin:.4rem 0 .8rem; }
.fd-main > p { color: var(--ink-soft); max-width: 46ch; }
.fd-points { list-style:none; margin-top: 1.3rem; display:grid; gap:.7rem; }
.fd-points li { display:flex; align-items:center; gap:.7rem; font-weight:600; font-size:.96rem; }
.fd-points svg { width:18px; height:18px; flex:none; color: var(--coral); }
.fd-price { text-align:center; background: var(--paper); border-radius: var(--r-lg); padding: 2rem 1.5rem; box-shadow: var(--shadow); }
.fd-amt { font-size: clamp(3rem,7vw,4.4rem); font-weight:800; letter-spacing:-.04em; color: var(--coral); line-height:1; }
.fd-amt-sub { color: var(--ink-faint); font-weight:600; font-size:.9rem; margin:.4rem 0 1.4rem; }
.fd-price .btn { width:100%; justify-content:center; }

/* Pricing engine */
.engine-sec { background: var(--cream); }
.engine-row { display:grid; grid-template-columns: repeat(4,1fr); gap:1.1rem; margin-bottom: clamp(2rem,4vw,3rem); }
.engine-chip { background: var(--paper); border:1px solid var(--line-2); border-radius: var(--r-lg); padding: 1.6rem 1.3rem; font-size:.92rem; color: var(--ink-soft); line-height:1.4; }
.engine-chip span { display:block; font-size: 1.7rem; font-weight:800; letter-spacing:-.02em; color: var(--coral); margin-bottom:.25rem; }
.engine-chip:nth-child(3) span { color: var(--teal); }

/* Price table */
.ptable-wrap { background: var(--paper); border:1px solid var(--line-2); border-radius: var(--r-lg); padding: clamp(1rem,2.5vw,1.8rem); box-shadow: var(--shadow-sm); }
.ptable { width:100%; border-collapse: collapse; font-size:.95rem; }
.ptable thead th { text-align:left; font-size:.74rem; letter-spacing:.08em; text-transform:uppercase; color: var(--ink-faint); font-weight:800; padding:.6rem 1rem 1rem; border-bottom:2px solid var(--line); }
.ptable tbody td { padding: 1rem; border-bottom:1px solid var(--line-2); color: var(--ink-soft); vertical-align: top; }
.ptable tbody tr:last-child td { border-bottom:none; }
.ptable tbody td:nth-child(2) { color: var(--coral-ink); font-weight:800; white-space:nowrap; }
.ptable tbody td:nth-child(3) { color: var(--ink); font-weight:700; white-space:nowrap; }
.ptable tbody td b { color: var(--ink); }
.ptable-note { margin-top: 1.2rem; font-size:.88rem; color: var(--ink-faint); }
.ptable-note a, .lane-alt a { color: var(--coral-ink); font-weight:700; }

/* Earned lanes */
.lanes-sec { background: var(--paper); }
.lanes { display:grid; grid-template-columns: repeat(3,1fr); gap:1.1rem; align-items:stretch; }
.lane { position:relative; background: var(--cream); border:1px solid var(--line); border-radius: var(--r-lg); padding: 1.9rem; display:flex; flex-direction:column; transition: transform .3s var(--ease), box-shadow .3s; }
.lane:hover { transform: translateY(-5px); box-shadow: var(--shadow); }
.lane.featured { background: var(--ink); color:#fff; border-color: transparent; box-shadow: var(--shadow); }
.lane .kicker { font-size:.74rem; font-weight:800; letter-spacing:.1em; text-transform:uppercase; color: var(--coral-ink); }
.lane.featured .kicker { color: var(--coral); }
.lane h3 { font-size: 1.3rem; margin:.5rem 0 .3rem; }
.lane.featured h3 { color:#fff; }
.lane-amt { font-size: 2.1rem; font-weight:800; letter-spacing:-.03em; margin:.2rem 0 .6rem; }
.lane.featured .lane-amt { color:#fff; }
.lane-amt small { font-size:.82rem; font-weight:700; color: var(--ink-faint); }
.lane.featured .lane-amt small { color:#cdc9c0; }
.lane > p { font-size:.93rem; color: var(--ink-soft); flex:1; }
.lane.featured > p { color:#d7d3ca; }
.lane-alt { margin-top: 1rem; padding-top: 1rem; border-top:1px solid var(--line); font-size:.88rem; color: var(--ink-soft); }
.lane.featured .lane-alt { border-color:#34322d; color:#cdc9c0; }
.lane-badge { margin-top:.9rem; align-self:flex-start; background: var(--coral); color:#fff; font-size:.78rem; font-weight:800; padding:.35rem .8rem; border-radius:999px; }

/* Marquee showcase */
.marquee-sec { background: var(--cream); }
.pubs-inline { margin-bottom: clamp(2rem,4vw,3rem); }
.pubs-inline .marquee-track span { font-weight:800; font-size:1.5rem; color: var(--ink); opacity:.4; white-space:nowrap; letter-spacing:-.02em; }
.marquee-tiers { grid-template-columns: repeat(3,1fr); }

.bundles-sec { background: var(--paper); }

/* Guarantee banner */
.guarantee-banner { background: var(--ink); color:#fff; text-align:center; }
.guarantee-banner .wrap { max-width: 760px; }
.guarantee-banner .gb-ico { width:54px; height:54px; margin:0 auto 1.2rem; color: var(--coral); }
.guarantee-banner h2 { color:#fff; font-size: clamp(1.8rem,4vw,2.8rem); }
.guarantee-banner p { color:#d7d3ca; margin-top:1rem; font-size:1.05rem; }

@media (max-width: 960px) {
  .engine-row { grid-template-columns: 1fr 1fr; }
  .fd-card { grid-template-columns: 1fr; }
  .lanes, .marquee-tiers { grid-template-columns: 1fr; }
}
@media (max-width: 640px) {
  .engine-row { grid-template-columns: 1fr; }
  .ptable { font-size:.88rem; }
  .ptable thead th:nth-child(4), .ptable tbody td:nth-child(4) { display:none; }
}

/* ---------- Two-lane chooser (homepage) ---------- */
.choose { background: var(--paper); }
.choose-grid { display:grid; grid-template-columns: 1fr 1fr; gap: 1.1rem; max-width: 980px; margin-inline:auto; }
.choose-card { background: var(--cream); border:1px solid var(--line); border-radius: var(--r-lg); padding: 2rem 1.9rem; display:flex; flex-direction:column; transition: transform .3s var(--ease), box-shadow .3s; }
.choose-card:hover { transform: translateY(-5px); box-shadow: var(--shadow); }
.choose-card.featured { background: var(--coral); border-color: transparent; box-shadow: var(--shadow-coral); }
.choose-card .kicker { font-size:.76rem; font-weight:800; letter-spacing:.1em; text-transform:uppercase; color: var(--coral-ink); }
.choose-card.featured .kicker { color:#fff; opacity:.9; }
.choose-card h3 { font-size: 1.5rem; margin:.4rem 0 .6rem; }
.choose-card.featured h3 { color:#fff; }
.choose-card > p { color: var(--ink-soft); font-size:.97rem; }
.choose-card.featured > p { color:#fff; opacity:.94; }
.choose-points { list-style:none; margin: 1.2rem 0 1.6rem; display:grid; gap:.55rem; }
.choose-points li { font-size:.92rem; padding-left:1.6rem; position:relative; color: var(--ink-soft); }
.choose-points li::before { content:"\2713"; position:absolute; left:0; color: var(--coral); font-weight:800; }
.choose-card.featured .choose-points li { color:#fff; }
.choose-card.featured .choose-points li::before { color:#fff; }
.choose-card .btn { margin-top:auto; align-self:flex-start; }
@media (max-width: 760px) { .choose-grid { grid-template-columns: 1fr; } }

/* ============================================================
   How-it-works pages (paid-media.html / earned-media.html)
   Mobile-first: everything is single-column & vertical.
   ============================================================ */
.hiw-intro { background: var(--paper); }
.hiw-intro .wrap { max-width: 760px; text-align:center; }
.hiw-intro p { color: var(--ink-soft); font-size: 1.08rem; }
.hiw-intro .lane-switch { margin-top: 1.6rem; font-size:.95rem; }
.hiw-intro .lane-switch a { color: var(--coral-ink); font-weight:700; }

/* Vertical numbered process timeline */
.steps { display:grid; gap: 1rem; max-width: 760px; margin-inline: auto; }
.step { background: var(--paper); border:1px solid var(--line-2); border-radius: var(--r-lg); padding: 1.5rem; display:grid; grid-template-columns: auto 1fr; gap: 1.2rem; align-items:start; transition: box-shadow .25s var(--ease), transform .25s var(--ease); }
.step:hover { box-shadow: var(--shadow); transform: translateY(-3px); }
.step-num { width:46px; height:46px; flex:none; border-radius:13px; background: var(--coral); color:#fff; display:grid; place-items:center; font-weight:800; font-size:1.15rem; box-shadow: var(--shadow-coral); }
.step:nth-child(2) .step-num { background: var(--teal); }
.step:nth-child(3) .step-num { background: var(--ink); }
.step:nth-child(4) .step-num { background: var(--coral-ink); }
.step h3 { font-size: 1.2rem; margin-bottom:.35rem; }
.step p { color: var(--ink-soft); font-size:.96rem; }
.step .step-meta { display:inline-block; margin-top:.6rem; font-size:.8rem; font-weight:700; color: var(--coral-ink); background: var(--cream); padding:.25rem .7rem; border-radius:999px; }

/* FAQ accordion (native <details> — no JS needed) */
.faq-sec { background: var(--cream); }
.faq { max-width: 760px; margin-inline: auto; display:grid; gap:.7rem; }
.faq-item { background: var(--paper); border:1px solid var(--line-2); border-radius: var(--r); overflow:hidden; }
.faq-item summary { cursor:pointer; list-style:none; padding: 1.15rem 1.3rem; font-weight:700; font-size:1rem; color: var(--ink); display:flex; justify-content:space-between; align-items:center; gap:1rem; }
.faq-item summary::-webkit-details-marker { display:none; }
.faq-item summary::after { content:"+"; color: var(--coral); font-weight:800; font-size:1.5rem; line-height:1; flex:none; }
.faq-item[open] summary::after { content:"\2013"; }
.faq-item[open] summary { color: var(--coral-ink); }
.faq-a { padding: 0 1.3rem 1.25rem; color: var(--ink-soft); font-size:.96rem; line-height:1.65; }
.faq-a a { color: var(--coral-ink); font-weight:700; }
.faq-a p + p { margin-top:.7rem; }

/* ---------- Footer ---------- */
.footer { background: var(--ink); color: #b7b2a8; padding-block: clamp(3rem,5vw,4rem) 2rem; }
.footer-top { display:grid; grid-template-columns: 1.6fr 1fr 1fr 1fr; gap: 2rem; }
.footer .brand { color:#fff; }
.footer-top p { font-size: .92rem; margin-top: 1rem; max-width: 32ch; }
.footer h5 { color:#fff; font-size: .78rem; letter-spacing: .12em; text-transform: uppercase; margin-bottom: 1rem; }
.footer ul { list-style:none; display:grid; gap:.6rem; }
.footer ul a { font-size: .92rem; transition: color .2s; } .footer ul a:hover { color: var(--coral); }
.footer-bottom { display:flex; justify-content:space-between; gap:1rem; flex-wrap:wrap; margin-top: 2.6rem; padding-top: 1.6rem; border-top: 1px solid #34322d; font-size:.85rem; }

/* ---------- Reveal ---------- */
.js [data-reveal] { opacity: 0; transform: translateY(22px); transition: opacity .7s var(--ease), transform .7s var(--ease); }
.js [data-reveal].in { opacity: 1; transform: none; }
.js [data-reveal][data-delay="1"] { transition-delay: .08s; }
.js [data-reveal][data-delay="2"] { transition-delay: .16s; }
.js [data-reveal][data-delay="3"] { transition-delay: .24s; }

/* ---------- Responsive ---------- */
@media (max-width: 960px) {
  .hero-row { grid-template-columns: 1fr; gap: 1.2rem; }
  .hero-row .arrow { display: none; }
  .how .wrap, .guarantee .wrap, .footer-top, .cta-inner { grid-template-columns: 1fr; }
  .svc-grid, .tiers, .statrow { grid-template-columns: 1fr 1fr; }
  .qgrid { grid-template-columns: 1fr; }
  .footer-top { grid-template-columns: 1fr 1fr; }
}
/* ---- Responsive nav: nowrap labels, collapse to hamburger before it crowds ---- */
@media (max-width: 1200px) {
  /* "Sign in" is redundant with the CTA — drop it first to save room */
  .nav-actions .btn-ghost { display: none; }
}
@media (max-width: 1024px) {
  .nav-links { display: none; }
  .nav-toggle { display: flex; }
  .nav.open .nav-links { display:flex; position:absolute; top:100%; left:0; right:0; flex-direction:column; align-items:flex-start; gap:1.1rem; background:#fff; padding:1.4rem var(--pad) 1.8rem; box-shadow: var(--shadow); }
  .nav.open { background:#fff; }
}
@media (max-width: 480px) {
  .nav-cta { padding:.62rem .9rem; font-size:.84rem; }
  .brand { font-size:1.18rem; gap:.45rem; }
  .brand .mark { width:30px; height:30px; }
  .brand-logo { height: 32px; }
}

@media (max-width: 640px) {
  body { font-size: 16px; }
  .field-row { grid-template-columns: 1fr; }
  .svc-grid, .tiers, .statrow, .footer-top { grid-template-columns: 1fr; }
}
@media (prefers-reduced-motion: reduce) {
  * { animation: none !important; scroll-behavior: auto; }
  .js [data-reveal], [data-reveal] { opacity:1 !important; transform:none !important; transition:none; }
}

/* ---------- About page ---------- */
.about-hero { background: var(--cream); padding-block: clamp(2.5rem,5vw,4.5rem) clamp(1rem,2vw,1.5rem); }
.about-hero h1 { font-size: clamp(2.4rem,5.5vw,4rem); max-width: 16ch; }
.about-hero p { color: var(--ink-soft); font-size: 1.12rem; margin-top: 1.2rem; max-width: 56ch; }
.about-story .wrap { display:grid; grid-template-columns: .95fr 1.05fr; gap: clamp(2rem,5vw,4rem); align-items:center; }
.about-portrait { border-radius: var(--r-lg); overflow:hidden; height: clamp(340px,44vw,540px); box-shadow: var(--shadow); background: var(--cream-2); }
.about-portrait img { width:100%; height:100%; object-fit:cover; display:block; }
.about-prose p { color: var(--ink-soft); font-size: 1.05rem; margin-bottom: 1.1rem; }
.about-prose p.lead { color: var(--ink); font-size: 1.35rem; font-weight: 700; line-height: 1.25; letter-spacing: -.02em; margin-bottom: 1.3rem; }
.about-prose strong { color: var(--ink); font-weight: 700; }
.values { background: var(--paper); }
.value-grid { display:grid; grid-template-columns: repeat(3,1fr); gap: 1.1rem; }
.value { background: var(--cream); border-radius: var(--r-lg); padding: 1.8rem; }
.value.hot { background: var(--coral-soft); }
.value .vn { font-weight:800; color: var(--coral-ink); font-size: 1.5rem; }
.value h3 { font-size: 1.2rem; margin: .5rem 0 .4rem; }
.value p { color: var(--ink-soft); font-size: .95rem; }
.about-cta { background: var(--coral); color:#fff; text-align:center; }
.about-cta h2 { color:#fff; font-size: clamp(2rem,5vw,3.2rem); max-width: 18ch; margin-inline:auto; }
.about-cta p { color:#fff; opacity:.95; max-width: 52ch; margin: 1.1rem auto 0; }
.about-cta .hero-actions { justify-content:center; margin-top: 1.8rem; }
@media (max-width: 960px) {
  .about-story .wrap { grid-template-columns: 1fr; }
  .value-grid { grid-template-columns: 1fr; }
}